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Alice Clark

What's on the Menu? Your designer wants to know

Updated: Sep 16



Designing a restaurant or bar is a delicate balance of form and function. As a restaurant or bar owner, you’re likely dreaming about the look and feel of your space, but before we get there, we need to talk about something crucial: your menu.


Operational Planning: The Backbone of Restaurant Design

When it comes to designing a successful restaurant, operational planning is just as important as aesthetics. In fact, it’s half the battle. While the visuals—the lighting, colors, textures, and finishes—draw your guests in, it's the operational flow that keeps your restaurant running smoothly.

Your designer doesn’t just care about how things look; we need to know how things work. How will your staff move through the space? Where will the bottlenecks occur during a busy Friday night? What equipment does your kitchen need to keep up with the demand? The sooner you can give your designer these insights, the sooner we can merge aesthetics with functionality and move toward a final design iteration that supports both your vision and your operations.


Your Menu is the Sneaky Design Blueprint

Your menu gives us valuable information about your restaurant’s overall vibe. It tells us whether you’re serving up gourmet dishes or comfort food, whether you’ll be hosting fine dining patrons or a more casual crowd. The type of food and service you provide helps us create an ambiance that aligns with your brand.


  • Casual vs. Fine Dining: A place serving burgers and fries likely needs a very different atmosphere than one offering high-end, plated cuisine. Will your guests expect cozy booths or elegant tables set with white tablecloths?

  • Level of Service: Are you running a fast-paced, counter-service restaurant or a full-service establishment with a waitstaff delivering five-star meals? The service style impacts not only the layout but also the design elements like seating arrangements, lighting, and overall mood.


Why Your Designer Needs to Know What’s Cooking

In addition to shaping the dining experience, your menu is essential to operational planning—especially in the kitchen and back-of-house areas. Your designer needs to know what’s on the menu to ensure that the space flows efficiently from prep to plate. For example:

  • Kitchen Equipment: What kind of dishes are you preparing, and what specialized equipment will you need to make it happen? Pizza ovens, fryers, grills, or sous-vide stations all come with different spatial requirements.

  • Flow of Service: How does food move from the kitchen to the dining room? A good design will minimize foot traffic congestion while ensuring that hot food stays hot and cold drinks stay cold.

  • Storage Needs: Different types of cuisine require different storage capacities for ingredients, glassware, and serving supplies. We also plan for easy access to back-of-house items to avoid service interruptions.


The Menu and Permitting

Here’s another reason your menu matters: it’s part of your permitting process. When applying for restaurant permits with the city, you’ll be required to submit your menu. The city isn’t interested in critiquing your dishes; they just want to ensure that your food preparation and service comply with health codes. And don’t worry—your menu doesn’t need to be finalized at this stage. You can make tweaks later. But having a clear idea of what you’ll be serving will speed up the permitting process and allow your designer to coordinate with architects, engineers, and contractors to keep your project on track.


In Conclusion

Before you dive headfirst into selecting design elements for your restaurant, remember that the menu is a foundational piece of the puzzle. Sharing your menu early allows your designer to create a space that not only looks fantastic but functions seamlessly, improving both guest experience and operational efficiency. So, what’s on the menu? Your designer needs to know.


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